About Us

Colonial Subaru is THE premier Subaru Dealership in New York.

Located in Ulster County NY, in Kingston, Colonial Subaru has been serving the Hudson Valley Community for over 37 years.

Colonial Subaru has been striving to provide extraordinary customer service to the Hudson Valley region since 1973. In the last 37 years, Colonial Subaru has built up a respected and high educated Sales and Service team to ensure that each and every customer receives full attention to their interest in buying a new or used Subaru or any other concerns/problems that may arise.

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We’re Rated #1 in Service and Sales… Customers like the way they are treated. They like our sales and service processes. It’s the way we treat people that makes us stand out. It’s just how we do business. Over the years, Colonial Subaru has built a solid reputation around Kingston, Poughkeepsie, Newburgh and Catskills NY. We have received numerous awards and have been appointed by AAA as the only Subaru dealer to represent them in the New York Auto Buying program for the Mid-Hudson Valley NY Region. We are the AAA’s only authorized Subaru Sales dealership in Ulster, Dutchess, Putnam, Columbia, and Greene Counties.

Colonial Subaru has
The Right Place, The Right People, The Right Price

The Right PlaceThe Right Place

  • Easy to do business with!
  • A+ Rated by the Better Business Bureau for 37 years!
  • AAA New York’s Auto Buying Service’s only authorized Subaru Dealer in 5 counties serving Dutchess, Orange, Ulster, Columbia, Greene counties
  • Stellar Dealer Reputation
  • Family Owned and Operated
  • Selling and Servicing Subaru since 1973
  • Hudson Valley’s Largest Subaru Dealership
  • Winter-Time Cold Weather Sales: For your shopping convenience we have the
    Largest Heated Indoor Subaru Display Center on the East Coast! 65 vehicles indoors
  • We’ve sold more Subaru’s in the Hudson Valley than all other Hudson Valley Subaru Dealers combined!
  • Pet friendly… we love dogs!

The Right PeopleThe Right People

  • Easy to negotiate with!
  • Highly Responsive Team
  • Ranked #1 in Purchase Experience by Subaru
  • Ranked #1 in Service Experience by Subaru
  • Absolutely NO high pressure…Ever! That’s why we are ranked #1!
  • Professional and knowledgeable
  • Our sales staff has over 80 years experience selling Subaru

The Right PriceThe Right Price

  • One professional sales individual throughout the entire purchase process we DO NOT “bounce” you around from salesperson to manager to F&I manager.
  • Large Vehicle Selection
  • Our cars are priced to keep you coming back, that is why we are the Hudson Valley’s #1 Volume Subaru Dealer since 1973
  • AAA Member Discounts
  • We’ll beat anyone’s price in writing by $500
  • Service and Parts Coupons
  • We love trade-ins

Winter-Time Cold Weather Sales… For your shopping convenience we have the Largest Heated Indoor Subaru Display Center on the East Coast! Come visit our 20,000 sq ft Indoor Subaru Showroom and shop indoors this winter where it’s nice and warm. 65 new and Used Subaru’s are displayed inside our display center.

We are committed to offering each customer great savings on a new or used car. Our NY Subaru service team is trained to properly perform Subaru maintenance and Subaru auto repairs, just fill out our online Subaru Service Appointment Form.

The Colonial Subaru staff is always working hard to answer any questions you may have and to get you into a beautiful new Subaru car with the best deal possible!


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