Once Again Subaru Is Named As Kelley Blue Book's Most Trusted Brand

If you have ever talked to a Subaru driver you most likely know how much they love their Forester, Outback or Legacy and will only ever choose Subaru for Subaru's commitment to safety, reliable performance, and lasting quality. We would like to take a minute to toot our own horn as Subaru has been named as Kelley Blue Book's Most Trusted Brand for the 5th consecutive year and we couldn't be prouder!

Kelley Blue Book has been a trusted name in the automotive industry for over 75 years and many drivers will consult Kelley Blue Book when shopping for a new car. The Brand Image Awards, including Most Trusted Brand, are based on over 12,000 consumer reports from in-market new-vehicle shoppers and what factors influence their purchasing decision. This award is given to recognize brands for outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public.

“We are honored and grateful to receive this award for the fifth year in a row,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “Our mission is to make safe and reliable vehicles that can stand the test of time, but to also support initiatives and causes that matter to our owners and retailers through the Subaru Love Promise. We believe that our efforts to be more than a car company play a large part in our continued recognition as Most Trusted Brand.”

There is no better way to fully experience all of the reasons to love a new Subaru than from the best seat in the house. The driver's seat. So what are you waiting for! Make your way down to Colonial Subaru today to browse our full inventory of new Subaru models to discover everything that the Ascent, Crosstrek or Impreza has to offer.

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